Artistry. Integrity. Passion. These three words embody the unwavering commitment to excellence, culture and community at LA Opera. Working in close collaboration with this non-profit organization led to reimagining every aspect of the brand voice and design direction to reflect their commitments and vision.
LA Opera
NEED
LA Opera needed a brand elevation that would extended to every touchpoint that represented the level of excellence, artistry, integrity and passion for Opera and the arts.
COLLATERAL
BRAND GUIDELINES
OPPORTUNITY
Lacking in brand continuity, the design of all assets needed a fresh look, as did the art direction for all photography. Guidelines and assets needed to lead and inspire the internal team at LA Opera with enough distinction and flexibility to adapt to each marketing material, channel, and company vertical.
EXECUTIONS
COLLATERAL
DIGITAL
EMAIL MARKETING
GUIDELINES
KEY ART
LOGO EVOLUTION
OUTDOOR SIGNAGE
PHOTO DIRECTION
POSITIONING
PRINT
RECENT WORK
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